FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
Why You Don’t Have to be Tech-Savvy to Use Software
Many people tend to put themselves into this box of not being “tech-savvy,” but the great thing is that you don’t have to be a software developer, have a degree in computer science or even have a ton of experience with technology to make software work for you!
Guidelines for Running Groupon and LivingSocial Deals at Your Yoga Studio
Groupon and LivingSocial can work well to bring in a fresh batch of new students, and in some cases, these programs have saved underperforming studios. But if Groupon and LivingSocial promotions aren’t handled well, they can devalue classes and create conflict and dissatisfaction within your loyal student base.
Zen Planner Releases 2016 Martial Arts Benchmark Report
In this free report, you’ll find the five key things thriving schools are doing to run financially stable businesses.
The Importance of Visualization in Sports Performance
Helping your members visualize success can help ensure they’ll stay at your business for the long run.
Operational Excellence Part 6: The Importance of Accurate Reporting
Earlier in this series, we explored topics like diversifying your revenue and making sure you’re saving time with automations. Today we talk about why accurate reporting is critical for the long-term success of your box.
Does Your Fitness Website Need an SSL?
As a small business owner, an SSL on your site makes your business appear more credible while also offering a level of protection and security to your clients.
Tips for Helping Your Box Get the Most Out of The Open
Last week, we discussed seven ways you can use The Open to build a stronger community at your box. You can also use this exciting season to help your members grow as athletes and bring in some additional revenue. Here’s how.
7 Ways to Grow Your Box’s Community Through The Open
Regardless of where your athletes fall in this spectrum, The Open is an awesome opportunity for your box to grow its community, your members to reach short and long-term goals and for you to net some extra money.
Creating a Fitness Challenge for Your Studio
Fitness challenges are one of the very best ways to help your members kick start their fitness regime and see impressive results fast. While it may seem daunting to pull together a challenge for your studio, it’s not. Check out this step-by-step list of things you need to do.
6 Simple Ways to Reach Students in Your Neighborhood
Today we are going to focus solely on how to get your name in front of school-aged students in your community. You might already be doing some of the things we’re going to suggest, but hopefully, you’ll get a few new ideas and a renewed excitement about connecting with elementary and middle school students in your community.
How to Host Kid’s Yoga Classes at Your Studio
Yoga is a growing practice, reaching more people everyday. Why not hold a children’s yoga class at your studio?
3 Things to Get Your Affiliate Gym Financially Fit in 2017
Whether you have 50 or 500 members, it doesn’t hurt to take a good look at the financial fitness of your box. Your idea of success may not be centered around high profits but the truth of the matter is if you’re not generating profits, you won’t be in business long.
3 Bits of Advice for When Your Gym’s Instagram Posts Suck
With just a little attention to Instagram Insights, you can make sure that your gym's posts get the engagement you're hoping for.
Zen Planner Releases 2016 Affiliate Gym Benchmark Report
This year, we set out to gain deeper insight into the financial success of affiliate gyms around the world. In a recent survey, we asked affiliate gym owners to share information about the performance of their box through a series of financial, operational and emotional questions. With over 400 affiliate gym owners responding, we were able to create the most detailed financial performance information that we’ve ever seen for our industry.
6 Ways to Convert Groupon Visitors and Drop-Ins
Converting your drop-ins and Groupon students isn’t hard. It just takes putting a few key strategies in place.
How Martial Arts Affiliations Can Help Each Other Grow
At their core, affiliations and teams are essentially an extended family tree. It’s very rare that they don’t have close relationships with their extended martial arts family in other parts of the country or around the world.
Gym Website Design 101 for Fitness Business Owners
With the rise of smartphones, websites (mobile friendly websites in particular) are more important than ever before. However, more than half of small businesses still do not have a business website. So, why should these businesses have a website?
Why Showing Progress Will Lead to Success at Your Boot Camp
Personal fitness trackers are powerful motivators, aren’t they? They work because they show the wearer their incremental progress toward a goal. But you have a much more powerful tool than a personal fitness tracker to help your members, and we’re going to show you how to use it to show progress and deliver an unending supply of motivation.
Operational Excellence Part 5: Best Practices to Save Time
Since you’re busy, and the real value-add actions usually occur when you’re with your athletes, you need to find ways to spend less time doing tedious and recurring tasks. To help you figure out which tasks are wasting your time and how you can get away from them, we’ve created this list.
Top 3 Gym Member Retention Warning Signs
Having one key member decide to leave can set off a ripple effect. To prevent this from happening, keep a close eye on these common warning signs that someone might be thinking about leaving your gym.
Another App? Zen Planner’s Product Vision
2016 was a lot of work, and we’re proud to have laid down the foundation for the future of our technology platform and user experience. The next phase, and much of our focus for 2017, will be to begin to resolve our existing products with these apps.
Holiday Gift Giving Guide for Your Members and Coaches
The holiday season is upon us and what better way to show appreciation to your staff, members and community than by gift-giving! There are many ways to show appreciation to trainers, members and your community.
The Gym Owner’s Guide to Member Retention Warning Signs
Member retention is a major focus for gym owners around the world, as member turnover is something that can quickly get out of control. How do you prevent this situation from happening at your gym?
How to Build an Amazing Brand for Your Martial Arts School
Amazing brands don’t just exist in large corporations. In today’s post, our good friend, martial arts consultant, Tom Callos, his tips building an amazing brand for your school.
Operational Excellence Part 4: Diversify Revenue Streams
One facet of operational excellence is diversifying your revenue streams. Diversification will help you prepare for changes in the industry and give you greater financial security.
