Each year, fitness businesses see a huge influx of members at certain times (New Years resolutions, anyone?). While it is fantastic to get the extra revenue, how do you make it last throughout the year?
As a school grows, it becomes harder and harder for the owner to be present in each of the students’ lives. But if the vision, responsibility and practices are shared down and owned by the other instructors and employees, that community can continue to grow stronger.
One often overlooked, simple way to welcome new athletes is with a welcome packet. Packets are easy to put together but well received and appreciated. To help you create your own welcome packet, we’ve made this list of the most common things to include.