The 7 Elements of Gym Branding

As a fitness business owner, developing a strong brand is important an important part of member acquisition. Get tips on how to get started with branding!

By Zen Planner | April 13, 2023

4 Steps to Creating an Athlete Journey Map

An athlete journey is how your athletes interact with your brand and affiliate gym community. An athlete journey map, what we’re going to cover in this post, is how you analyze their journey.

By Mike Wuest | November 18, 2019

Building Your Gym’s Brand

Good branding is not accidental, it’s intentional. Whether you’ve got a new business or if you’ve been in business for years you can always do something to improve your branding. Read on for some helpful insights and tips.

By Zen Planner | February 13, 2019