Gym owner

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Gym Credit Card Processing Rates and Fees 101

Reading your processing statement can be like trying to understand a foreign language. Most business owners accept it as a necessary evil for collecting payments, but it is important to know what you’re paying for.

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The Box Business Plan: Part 1

This four-part blog series is a step-by-step guide to writing a business plan. In it, I’ll give you the equations you’ll need to be successful. Every gym is different, but the best have things in common.

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4 Reasons to Limit Class Sizes at Your Fitness Studio

As the fitness studio owner, of course you want your classes to be popular, and of course you want more members who love them. But when classes get too big, the quality of the member experience starts to decline.

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Must Have Sections for Your Gym’s Staff Handbook

Handbooks are invaluable for keeping your team informed of your policies and can help you out of an HR jam. So no matter how tedious they are to create, you must do the work to write one. Here’s some advice on the main sections your handbook should contain.

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Five Common Gym Management Software Mistakes

The other day, someone asked me, “What should I avoid doing? What are the most common mistakes you see people make when using software?”

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Did You Know About Zen Planner’s Guarantee?

Our purpose is simple. We’re here to make fitness businesses wildly successful, to transform the hearts, minds and bodies of their communities. In fact, we’re so certain the Zen Planner Suite will drive wild success, that we guarantee you’ll grow your revenue by 20%.

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5 Things to Consider Before Outsourcing Your Gym Website

There’s no denying that a clean, modern, optimized website makes your gym look attractive to potential members. If you’ve decided that your current website doesn’t make the cut, you have a host of decisions to make before you can get a new site up and running.

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Get a Pulse on Your P&L

You and your people are the reason your members walk through your door each day instead of that big box gym down the street. But what keeps that door open? Money.

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Best Fitness Website Tips from a Copywriter

Your website will be the first experience many prospective members have with your fitness business. It must make a good impression, as this can be a make or break for them coming in to check out a class.

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