Gym owner

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Increase Members at Your Fitness Business with a Referral Program

Most fitness businesses experience a 20% turnover in members each year. Get actionable tips for creating a successful referral program to combat this churn!

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Five Key Financial Tips for Opening a Gym

As Controller of Zen Planner, I understand the need for sound finances in running any business. But I also recognize that not everyone enjoys spending their time examining balance sheets and bank statements. For that reason, I’ve complied a few tips that will help you plan for success when opening your fitness business. Hopefully, these tips will free up some time for you and allow you to focus on doing what you love, which is changing lives through fitness.

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Improve Your Gym’s Website Accessibility

Is your gym website accessible to all visitors? Use these tips to make improve accessibility and user experience on your site!

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Spring Cleaning Part 1: Gym Membership Retention

The first day of spring has come and gone, but that doesn't mean it’s too late to do some sprucing up around your business. So, with that spirit in mind, let’s explore how to freshen up your gym membership retention strategy in the coming months.

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Using the Customer Journey to Sell More Gym Memberships

The customer journey refers to the path prospects take to become customers. Mapping out this process is a useful exercise because it allows you as the business owner to identify the stages you’re currently communicating with your prospects and where you may be dropping the ball.

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Making the Switch to Zen Planner: Q&A with MBS Fitness Studio

At Zen Planner, the goal of the Onboarding Team is to make you feel comfortable with the basics of your database so you can get it up and running as quickly as possible. We like to hear details about your business so we can focus on the functionality within Zen Planner that is most important to you.

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