Gym owner

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Should You Sell Retail at Your Gym? Sell Yes!

Selling gym retail is easier than you might think. Here’s why, and how, to get started.

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Increase Members with Zen Planner’s Prospect Funnel

The most successful fitness businesses, regardless of their specialty, have one thing in common when it comes to converting those prospects into members: a prospect follow process that is set in stone and followed all the way through for every person that shows interest.

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The Box Business Plan: Part 3

A couple weeks ago I began writing a series providing tips on building a comprehensive business plan for your affiliate gym. Today we’ll continue this series by discussing the importance of writing out your policies and procedures.

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The Box Business Plan: Part 2

Last week, I kicked off my series on how to write a strong business plan for your box. I covered the importance of developing a mission and vision and why you need to consider your high-level goals. Today we’ll continue this series by developing your unique service.

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Gym Credit Card Processing Rates and Fees 101

Reading your processing statement can be like trying to understand a foreign language. Most business owners accept it as a necessary evil for collecting payments, but it is important to know what you’re paying for.

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The Box Business Plan: Part 1

This four-part blog series is a step-by-step guide to writing a business plan. In it, I’ll give you the equations you’ll need to be successful. Every gym is different, but the best have things in common.

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4 Reasons to Limit Class Sizes at Your Fitness Studio

As the fitness studio owner, of course you want your classes to be popular, and of course you want more members who love them. But when classes get too big, the quality of the member experience starts to decline.

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Must Have Sections for Your Gym’s Staff Handbook

Handbooks are invaluable for keeping your team informed of your policies and can help you out of an HR jam. So no matter how tedious they are to create, you must do the work to write one. Here’s some advice on the main sections your handbook should contain.

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Five Common Gym Management Software Mistakes

The other day, someone asked me, “What should I avoid doing? What are the most common mistakes you see people make when using software?”

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