One of the most difficult decisions to make in studio ownership is pricing. The key to your revenue model, pricing, can keep owners and operators up at night.
Thinking of starting an offsite boot camp? Before you start, there are six key things you need to take into consideration.
Keeping your members isn’t the only way to grow your overall revenue. Getting your members to buy more in products and services also increases your gym’s revenue and grows your business.
As Controller of Zen Planner, I understand the need for sound finances in running any business. But I also recognize that not everyone enjoys spending their time examining balance sheets and bank statements. For that reason, I’ve complied a few tips that will help you plan for success when opening your fitness business. Hopefully, these tips will free up some time for you and allow you to focus on doing what you love, which is changing lives through fitness.
Is your gym website accessible to all visitors? Use these tips to make improve accessibility and user experience on your site!
The customer journey refers to the path prospects take to become customers. Mapping out this process is a useful exercise because it allows you as the business owner to identify the stages you’re currently communicating with your prospects and where you may be dropping the ball.
As a busy fitness business owner, you may not think planning and hosting events at your gym is worth the effort. While we have to agree the preparation does take some time, the community building and revenue generating benefits make the effort involved in events extremely worthwhile.
When evaluating fitness business software providers, it is important to take a holistic approach that involves features, customer service, pricing and more. Check out our Fitness Business Software Checklist for more details!
Your website is the greatest marketing asset for your gym. If you're looking to build a new website, or give your's a bit of a facelift, check out our website checklist!
There’s never been a better time to be in the health and wellness industry. Fitness is mainstream, it's profitable and it makes the world a better place. Ready to take the leap and become a fitness business owner?