Gym owner

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Improve Your Gym’s Website Accessibility

Is your gym website accessible to all visitors? Use these tips to make improve accessibility and user experience on your site!

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Spring Cleaning Part 1: Gym Membership Retention

The first day of spring has come and gone, but that doesn't mean it’s too late to do some sprucing up around your business. So, with that spirit in mind, let’s explore how to freshen up your gym membership retention strategy in the coming months.

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Using the Customer Journey to Sell More Gym Memberships

The customer journey refers to the path prospects take to become customers. Mapping out this process is a useful exercise because it allows you as the business owner to identify the stages you’re currently communicating with your prospects and where you may be dropping the ball.

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Making the Switch to Zen Planner: Q&A with MBS Fitness Studio

At Zen Planner, the goal of the Onboarding Team is to make you feel comfortable with the basics of your database so you can get it up and running as quickly as possible. We like to hear details about your business so we can focus on the functionality within Zen Planner that is most important to you.

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Helpful Tips for Marketing Your Gym to Millennials

It’s important to acknowledge that not everyone walking into your gym values the same thing. Start by taking a look at your millennial member base and identifying the top three reasons they decided to join your gym.

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Fitness Networking 101: How to Get Out and Grow Your Gym, Studio or School

The benefits of fitness networking are innumerable, from generating awareness of your business to positioning yourself as a thought leader to sharing knowledge.

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6 Things to Know Before Starting a Boot Camp

The arrival of warm weather presents a great opportunity to start thinking about hosting an outdoor boot camp this spring and summer. Before starting your own boot camp, there are six key things you need to take into consideration.

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Must-Read Blogs for Fitness Entrepreneurs

As a fitness entrepreneur, you must be a triple threat. In order to succeed you must master fitness, as well as business and entrepreneurship. But mastery does not happen overnight.

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Zen Planner Releases Second-Annual Fitness Industry Reports

Our customers have frequently asked about the specific things top performing businesses are doing to create financial success for themselves. This led us to survey hundreds of fitness business owners from around the world in the martial arts, affiliate gym, boutique fitness and yoga industries to determine just that.

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Why You Must Focus on Gym Retention Before Marketing Your Business

Before you dump any more money into creating awareness, here are four areas to evaluate to make your marketing dollars go further.

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