Why does one seemingly identical martial arts school fail while the other thrives? The variables are innumerable – industry trends, state of the economy, star power in the sport etc. - yet it’s a question every emerging and established school owner must ask themselves.
Today we are going to focus solely on how to get your name in front of school-aged students in your community. You might already be doing some of the things we’re going to suggest, but hopefully, you’ll get a few new ideas and a renewed excitement about connecting with elementary and middle school students in your community.
At their core, affiliations and teams are essentially an extended family tree. It’s very rare that they don’t have close relationships with their extended martial arts family in other parts of the country or around the world.
Amazing brands don’t just exist in large corporations. In today’s post, our good friend, martial arts consultant, Tom Callos, his tips building an amazing brand for your school.
We think stocking and selling custom retail gear is a smart business decision. If you’re on the fence about introducing it at your school, we’re hoping these many benefits will change your mind.
The most important information from tracking promotion eligibility directly impacts individual students on their journey. By using Zen Planner’s belt tracking tools, an instructor can be consistent with each student.
Having an optimized website, social media presence and other advertising methods might generate a high volume of leads, but school owners often struggle with converting those leads into full paying students.
There are a lot of differing opinions out there on how a martial arts school should be run. One of the harder questions to answer is what happens when a potential student can’t afford to pay tuition.