FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
Using Empathy to Improve Customer Service: Part 2
When we have respect for a customer’s needs and feelings, we show them we are listening to what is most important to them. When they know they are heard, they will be more willing to listen to what we can do for them.
Three Proven Strategies for Staff Recruitment
The success of a martial arts school depends highly on the team that runs it. However, the underlying question is always HOW an owner goes about recruiting a staff that can run your school efficiently and effectively as you desire.
Six Reasons Why You Should Go to The CrossFit® Games
This will be our fourth year attending the big event and we’ve gathered some awesome insider tips for attendees over the years. If you have never attended The Games, or if you’re on the fence about making another trip, here are the six reasons your box should go this year.
Using Empathy to Improve Customer Service: Part 1
There are times when feedback is hard to hear, and it can leave us wondering how to respond in a helpful way. In those critical interactions, being able to understand the other person’s needs can help us strengthen and even renew a relationship.
Coming Soon to Mobile Devices Everywhere… Zen Planner’s Staff App
Our exciting new Staff App will soon be available, allowing coaches, instructors and teachers to better manage the daily operations of your fitness business from the palm of their hands.
How to Retain School-Age Kids Through the Summer
Summer break doesn’t have to mean you see your students less frequently. With a few changes tailored to accommodate kids on break, you can head off student attrition before it starts.
Top 5 Reasons Why Your Box Must Focus on Finances
Without financial management in place, success depends on chance and luck. Even if you have a strong community full of successful athletes, your business could end up being one of the many that fail each year.
Reports You Should Utilize During Your Onboarding Process
There are several reports within our solution that were specifically designed to help you during your transfer process. Here are my four favorite reports that I recommend using during your transition to Zen Planner.
Believe Like a Champion
You are great at what you do. You have invested in the right business tools. Yet, you haven’t experienced success at the level you expected. Why not? Now is the time to enhance your success psychology.
How to Simplify the Check-In Process at Your School
Tracking attendance is at the foundation of the martial arts business model. It allows you to recognize students for their loyalty and identify when to reward or promote them.
Don’t Market Your Affiliate Gym Without This Key Component
The ability to attract new athletes is critical to your box’s success. You might offer the best programming, coaching and equipment in your city, but if you’re not properly marketing your box, you simply won’t have athletes to train.
Using Your Business to Change Your Community
Each of our communities have real and unique needs that don’t organically solve themselves in the form of fitness or the martial arts. So what can you, as an integral part of your community, do to help?
The Joy of Availability
One of the mantras at Zen Planner is to always put the customer first. This means that the applications we create must meet and/or exceed the customer’s (your) needs. In order to make this happen, the infrastructure the applications run on MUST be highly available and run on hardware that will let them perform.
Seven Must-Haves to Perfect Your School’s Sales Process
To run a successful and influential school in your community you will need to grow. Growth means that you will need to sell new students and selling well requires a process.
Life-Changing Automations Your Box Needs
Businesses that automate their lead management see a 10% increase in revenue within the first six months. In terms of time, automations will give you a lot more of it so you can focus on coaching, programming and building a strong community.
Why HIIT is Such a Hit
High-intensity interval training (HIIT) is any exercise technique in which athletes alternate between extreme periods of anaerobic exercise and short recovery periods.The goal of the training is to perform at maximum effort and then recover at about half the effort.
Giving Back: The New Marketing Strategy for Schools
wanted to show martial arts school owners and teachers, with a hands-on project, how they could radically change how they went about promoting and managing their schools through community engagement.
Happy Customers Happy Hour
We’re joining a panel of local experts to discuss the ever-evolving API Economy, Tuesday, May 24th in Denver. Zen Planner CTO, Dave Martelon, alongside experts from Brandfolder, ReadyTalk, Cloud Elements and Synap, will speak about software integrations and the future of the API Economy.
10-Step Shopping Checklist for Box Management Software
Whether you currently have a solution in place or you’re purchasing one for the first time, the search may seem a little overwhelming at times. Follow our checklist when analyzing providers to make sure you find the solution that will work best for the unique needs of your community and you as a box owner.
Gym Marketing Tips for Summer: Engage Families
You don’t have to let summer be a downfall for your business. Use it to your advantage! There is no better time of the year to implement some family-friendly activities and kid-specific programs.
A Tale of a Phase Two Zealot and a Match Made in Heaven
I’m happy to say that the team has put in place build, deploy and test automation more mature than companies many times our size. This allowed us to do more than 40 releases this year so far.
5 Insider Tips on Switching to Zen Planner
The box I coach at recently decided to make the switch from our previous box management software to Zen Planner. With this switch, I was given the chance to see the everything from our customer's point of view.
How to Run a Krav Maga Basics Program
There are a number of different “Intro Programs” for martial arts schools. The most popular systems involve a private introductory class and sometimes include a follow-up visit to a regular class.
How to Acquire New Athletes Through Boot Camps
A fitness boot camp is an excellent way to give prospective members a taste of what your workouts and programming are really like. We sat down with Chris Boris, owner of B3 CrossFit and Body by Boris, to gain insight into how he developed a successful boot camp with the end goal of growing his overall member base.
Why “Weight Loss” as a Goal is Bound to Fail
As a certified health coach, yoga and spin instructor I have worked with many clients over the years; men, women, children, families you name it. The first question I always ask a new client is what their health goals are and nine times out of 10 it is the same reply, I want to lose weight or I want to weigh X amount and each and every time I hear this I cringe for many reasons.
