FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
Customer Testimonial: United Studios of Self Defense
Matt Shapiro, chief instructor of United Studios of Self Defense has taken great strides to build his school into the best possible version of itself. With Zen Planner, Matt has been able to easily shift focus towards attention to his students.
Why Entrepreneurial Budgeting is Vital for Fitness Business Owners
Budgets are the only way to make sure that your money is being used properly and to get control of your spending. If you don’t have a detailed budget, you are doing yourself, and those who depend on you, a disservice. A budget can drastically change the projection of your entire life and here are a few reasons how.
How to Beat the Summer Attendance Slump
The thing is, summer doesn’t have to be synonymous with an empty gym. With some planning and a little work, you can keep your members engaged and motivated to work out all summer long.
3 Local Marketing Ideas for Your Fitness Business (That Don’t Include Blogging)
Fitness businesses in particular need to get creative with their marketing in order to thrive in their community. We've put together three local marketing tactics that you can utilize to recruit prospects to your facility.
New Feature: Add Appointments through the Zen Planner Staff App
You can book appointments directly into Zen Planner's Mobile Staff App. This new feature is super easy to use and will help give your staff the freedom to make and edit appointments on the go.
The Best Sales Technique for Fitness Businesses
There are dozens of sales techniques out there, but which one is right for your fitness business? We've found one technique that works across industries that is both authentic and effective. Read on to find out how to implement this technique in your business.
Customer Testimonial: CrossFit Krypton
CrossFit Krypton has found success using Zen Planner's software to manage their affiliate gym. Check out this video that shows how they've used Zen Planner to grow their box and engage their community.
Expert Ways to Run a Financially Disciplined Martial Arts School
Running a Martial Arts School is full of challenges. One of the most daunting for most schools is handling the financials. Our Martial Arts Benchmark report surveyed hundreds of school owners across the country in an effort to find out what separates the high performers from the rest.
Six Podcasts Every Fitness Entrepreneur Should Listen To
Owning a Yoga Studio is a dream come true for many yoga teachers and practitioners. However, if you don't keep an eye on a few essential parts of your business, that dream can soon turn into a nightmare. Read our Top 3 Tips for Owning a Yoga Studio.
Top 3 Success Tips for Owning a Yoga Studio
Owning a Yoga Studio is a dream come true for many yoga teachers and practitioners. However, if you don't keep an eye on a few essential parts of your business, that dream can soon turn into a nightmare. Read our Top 3 Tips for Owning a Yoga Studio.
Top 3 Things Successful Box Owners Have in Common
Running an Affiliate Gym can be difficult. In our latest Affiliate Gym Benchmark Report, we've uncovered a few of the things that the most successful boxes do in order to differentiate themselves from the pack. Check out our top three takeaways!
Increase Members at Your Fitness Business with a Referral Program
Most fitness businesses experience a 20% turnover in members each year. Get actionable tips for creating a successful referral program to combat this churn!
Five Insider Tips for the Martial Arts SuperShow
The largest event for martial arts business owners, the Martial Arts SuperShow, is right around the corner. With so many options crammed into three short days, how can you get the most out of this year’s SuperShow?
Setting Up Your Martial Arts Summer Camp
Hosting summer camps at your school is a no-brainer way to generate big revenue. Many schools generate a significant portion of their yearly revenue in the summer months.
Zen Planner’s Going to the 2018 Martial Arts SuperShow!
Zen Planner will return to the Martial Arts SuperShow again this summer with another year of experience under our belt and a lot of exciting new things to share at booth #511. Below are some details for what to expect at our booth, as well as some resources for attending the show.
Community Building: Bringing The CrossFit Games to Your Box
The CrossFit Games might be ‘the most wonderful time of the year’ for those who do CrossFit®, own an affiliate or have friends who do CrossFit®. Even if you don’t know anything about CrossFit®, the Games are still fun to watch.
Spring Cleaning Part 3: Gym Vision and Goals
Don’t forget to step back and revisit your gym’s vision and goals every year. Learn key questions to ask yourself to help your gym grow and retain members.
How to Market a Yoga Studio to Men
The number of men practitioners in the US is growing with each year. Discover how you can market your studio to bring in more male students!
Spring Cleaning Part 2: Gym Marketing & Finance Tips
Spruce up your fitness business this spring! Try these gym marketing and finance tips to improve your membership base and cash flow.
How to Start Selling Retail at Your Yoga Studio
With yoga gaining popularity in the United States, selling retail at studios has become expected by members. Whether you’ve considered selling retail at your studio or dismissed the idea all together, it may be worth weighing the benefits.
Spring Cleaning Part 1: Gym Membership Retention
The first day of spring has come and gone, but that doesn't mean it’s too late to do some sprucing up around your business. So, with that spirit in mind, let’s explore how to freshen up your gym membership retention strategy in the coming months.
4 Creative Ways to Fill Adult Martial Arts Classes
Fortunately, there are many available methods for schools to appeal to adults that will help them fit martial arts into a modern working lifestyle. The keys to filling adult classes are to emphasize the real-world benefits of study and to offer adult-friendly class times.
3 Things to Know When Starting a Yoga Business
Starting a yoga business is an exciting, and sometimes even daunting, venture. You have the passion for yoga, which is the first step, but you also need insight into what other studios have done to build successful businesses.
Making the Switch to Zen Planner: Q&A with MBS Fitness Studio
At Zen Planner, the goal of the Onboarding Team is to make you feel comfortable with the basics of your database so you can get it up and running as quickly as possible. We like to hear details about your business so we can focus on the functionality within Zen Planner that is most important to you.
Zen Planner Releases Its 2nd Edition of the 2017 Yoga Studio Benchmark Report
After digging into the data, our team was able to develop our 2017 Yoga Studio Benchmark Report, which features the most detailed financial performance data available in the yoga industry.