FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
Growing Your Yoga Business
One of Zen Planner's own, and former yoga studio owner and instructor, Shelley Coughlin, shares her top advice on how to grow your studio. Get her tips now!
Pro Retention Strategies for Martial Arts Schools
For a martial arts school owner, it is common goal to change as many lives as possible. In order to succeed in this regard, it is important to monitor the retention rate for students new to your school.
6 Online Courses to Improve Gymnastics Coaching at Your Gym
A number of specialized gymnastics strength curriculum and instructional sites have been popping up online. Our in-house gymnastics strength specialist, Cody Sunkel, shares some of his favorite online resources for affiliate gym coaches.
Search Engine Marketing Must-Have Tactics Part 2: PPC and Blogging
Today we’re going to cover how to create a well-rounded SEM program by adding pay-per-click advertising and blogging strategies into the mix.
3 Simple Ways to Move Your Members to ACH
Payment processing is a complicated topic for business owners because there are a myriad of details that contribute to what percentage your business is charged for each transaction. At Zen Planner we want to help our clients’ businesses grow, and one way to do that is by providing guidance on how to save money on payment processing.
Search Engine Marketing Must-Have Tactics Part 1: SEO and Local Listings
There are multiple tactics your SEM efforts should include to be successful, but we’ll cover big four– the must-have initiatives that’ll really boost your ROI, over the new two blog posts.
3 Simple Ways to Make New Members Feel Welcome
It’s almost 2018, and your gym will soon be filled with new faces, as this is a common occurrence for fitness businesses in January. People make resolutions to get back in shape, eat healthier and try a new form of exercise. This is great for fitness business owners, like you, as it is a chance to gain more business.
Search Engine Marketing: The Key to Getting More Traffic to Your Website
As much as we’d like our website and online marketing to be a set-it-and-forget-it type of thing, getting the most from your online presence will take some ongoing maintenance.
Three Creative Yoga Marketing Ideas to Try at Your Studio
If you currently own or manage a yoga studio, or if you’re planning to open one in the near future, that means you have a tremendous opportunity, but it also means you’re likely to face a lot of competition. You need a smart plan to market your studio, because unless you’re effective in getting the word out, you’re not going to achieve the success you’ve dreamed of.
Simple Tips for Hosting a Successful Parent’s Night Out
If you're planning a Parent's Night Out event for your martial arts school, make sure that you take these simple steps into consideration to ensure you'll have a successful event.
How to Run a Gym: 8 Tips for Managing Your Instructors
The entire process of managing your staff members can seem overwhelming at times. From hiring and mentoring to training and daily management, a lot goes into successfully leading a team of people. Here are eight tips to help you better manage your staff members.
How to Choose the Best Yoga Studio Software
How do you handle the administrative tasks, like billing, attendance tracking, retail sales and student communication that go along with managing a yoga studio?
4 Simple Ways to Get Member Feedback at Your Gym
If you want to be sure your members are happy with the service you're providing (or if you need to pinpoint problems before you lose business), then you need to get feedback.
3 Tips to Help You Develop a Successful Gym Referral Program
You’ve developed strong relationships with your members and have helped them achieve fitness goals they may have never thought possible. Why not utilize these happy influencers to spread the word about your business?
Smart Tips for Hosting a Self Defense Class at Your School
Offering a self defense seminar is a great way to reach this market and bring in additional revenue to your school. Here are some key things to consider if you're thinking about offering a self defense seminar at your school.
6 Tips to Prepare Your Fitness Business for the Holidays
With a little forward thinking, you can get your fitness business ready for the holidays without the extra stress and rush.
4 Key Components Every Fitness Website Template Must Have
Having the right template can be one of the main factors that will determine the long-term success of your site.
Top 3 Things Thriving Yoga Studios Are Doing Right
We commonly hear studio owners ask about the best ways to run their business. So we dove into it. After analyzing the results, we uncovered the top three things thriving studios around the world are doing to run successful businesses.
Building a Successful Affiliate Gym — Choosing Your Equipment
Selecting the right equipment for your affiliate gym will set it up for success. Find out what you need to take into consideration when selecting equipment.
Pros and Cons to Becoming a Competition-Focused Martial Arts School
One area that can really separate martial arts schools is their focus on competition. This could come from the intensity of training, a curriculum focused on competition scoring or the amount of competition success the head instructors have had.
SEO Tips for Fitness Businesses: How Does Your Site Look in the Search Results?
If you have a website (which as a small business owner, you totally should!), you’re probably familiar with the acronym SEO. Since SEO can be a bit of a mystery, we’re going to cover some simple ways you can analyze the effectiveness of your SEO strategy by seeing how your website appears in the search results.
Solid Automations Your Business Needs to Implement Today
Zen Planner subscribers who activated between one and five automations generated almost 28% more revenue than those with no automations. Since these automations can have such a huge impact, I wanted to share strategies for creating and implementing them for your business.
Four Tips for Selling Retail at Your Martial Arts School
As martial arts training goes, the objective of every teacher is to facilitate a structured learning environment where anyone can come in to study self-defense skills and practice combat sports. It is crucial for students to have the proper tools and equipment in order to learn any martial arts discipline.
Is ClassPass® Right for Your Studio?
Consumers are craving a variety of classes with the least amount of commitment at the lowest price until they choose the community or fitness routine that’s the perfect fit. This is why so many people are turning to ClassPass for their monthly gym membership.
Goodbye Kiosk iPad App, Hello Kiosk Mode
It has almost been a year since we first shared our product vision to consolidate and simplify our software into convenient, innovative mobile apps and eliminate outdated member-facing interfaces.
