FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
There’s a Better Way to Follow Up – Email Marketing Tips
Zen Planner's VP of Marketing knows a thing or two about email marketing. Read her advice on how you can improve your communication with Prospects and Customers through targeted automated emails.
Is Fear Holding You Back?
Zen Planner's CEO, Jeff Gardner, discusses fear in the workplace and how to conquer it in order to grow your business. Learn more about his fitness business success
Start Getting Paid on Time Each Month
Did you know that Zen Planner can help you get paid on-time every month? See how our easy-to-implement automations can help you collect payments on time.
Getting Your Money’s Worth: Conversion Tracking for Facebook Ads
See how to track the success of your Facebook ads & discover if they're bringing a return on investment to your fitness business with conversion tracking!
Improve Your Digital Fitness Marketing Plan with Landing Pages
Landing pages are a great way to convert visitors into prospects on your site. Discover the best practices for developing landing pages that convert!
Lessons from the Martial Arts SuperShow: Top Tips for Successful Phone Conversations
You may be wondering, “why are phone skills so important?” The answer is that a phone call is usually the first interaction a prospective student or parent has with your fitness business. And, your success depends upon booking that person for an appointment to come in.
Facebook Advertising for Fitness Business Owners
For first time online advertisers, I recommend that you test social media advertising by first dipping your toes into the waters of Facebook ads through boosted posts.
Fitness Website Ideas: Simple Ways to Improve Your Site
While having a solid Facebook business page is still very important, if you’re spending time engaging on social media and piquing the interest of your target audience, the very first place these folks will go is your website. That’s why it is so important to make sure that you maximize your website’s effectiveness.
Picking the Right iPad Case for Your Fitness Business
Staff App is now available on tablets & we're providing recommendations on which cases you can use to keep the iPad at your gym safe. See our top recommendations!
Building and Managing a Solid Facebook Business Page
Social media is an extremely important tool for fitness businesses and can be very beneficial when used correctly. I put an emphasis on using social media correctly, as just having a page setup for your business on Facebook will not automatically bring you success.
The Honor System for Retail – Is it Worth it?
Retail sales are important for most fitness businesses, but are they taking up too much of your staff's time? Get tips on how to make the honor system work.
Ideas to Grow Your Martial Arts Business from the Martial Arts SuperShow
We recently went to the Martial Arts SuperShow & got some amazing takeaways from the sessions. Check out today's post to get tips to help grow your school!
Zen Planner’s Own WBFF Pro Shares Her Story
Zen Planner's team is comprised of passionate athletes. Learn about one of our athletes, Cody McDonald, and her recent victory at the WBFF Denver Show!
Decoding I-9’s at Your Fitness Business
I-9's, like many other HR related tasks, can be confusing. Get tips on how to properly fill these out for new instructors and coaches at your business.
Tracking Attendance…Why Does it Matter?
Tracking attendance is essential to the success of your clients as well as your fitness business. Here is why tracking attendance matters.
An Insider’s Guide to the CrossFit® Games
2015 marks our third year at The Games, so by now, we know a thing or two about attending this competition. Every year we’ve attended, we’ve learned something new to help make the most of your experience at this incredible event.
Heading to the Martial Arts SuperShow? Packing list, plus other ideas
If you’re one of the thousands of martial arts business owners heading to the Martial Arts SuperShow, here are a few things to pack and other ideas for making the most out of the event.
Using the Power of Zen Planner Reporting to Improve Your Business Results
Our membership management software does a lot to help fitness business owners manage and grow their gym, school, studio or box. In today’s post, we’ll dive deep into our rich reporting features, and we’ll share some of our favorite reports that you can start utilizing today.
Trends in Fitness – Jazzercise, Aerobics, CrossFit® and Others
Our VP of Marketing, Michelle Burrows, looks back on several of the popular fitness trends that she has participated in throughout her life.
Foundations Curriculum: Create a Healthier Business through Healthier Athletes
Having a Foundations program at your box that covers gymnastics, weightlifting & mobility is the key to keeping your athletes healthy & loyal. Learn more!
Going Outdoors to Increase Retention in the Summer
Gym attendance tends to decrease in the summer mainly due to people choosing to go outdoors over going to the gym. Learn how to use this to your advantage!
The Good, the Bad, and the Quirky: Choosing the “Right” Yoga Instructor for Your Box
Yoga for affiliate gyms is much different than traditional yoga studios. Discover what you need to know in order to hire the right yoga teacher for your box.
Big Updates to Email Marketing Feature
Opening your own martial arts school can be an exciting time, but do you know how to reduce overhead to set your school up for future success? Get tips!
5 Tips for Reducing Overhead at Your New Martial Arts School
Opening your own martial arts school can be an exciting time, but do you know how to reduce overhead to set your school up for future success? Get tips!
Why Your Fitness Business Needs a Blog
If you want your site to show up in Google, and you want to keep your members engaged, you need a blog. Learn how to write great posts for your site!
