FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
3 Additional Revenue Opportunities for Your Martial Arts School
Have you thought about different ways to bring in more revenue at your school? Most schools sell gear like gis and belts for the convenience of their students, but this is by no means the only thing a martial arts school can do for profit that their students will love.
Should You Host a Yoga Teacher Training at Your Studio?
It's one thing to teach students; it's another to teach teachers. But even if you're not ready for that, it doesn't mean a YTT at your studio is off the table.
2017 CrossFit® Games: Your Guide to Madison
Each year we typically share tips on why you should attend The Games and survival tips during your time there. This year, we asked around and compiled insider tips from our friends living in Madison to help you make the most of your trip.
Our Favorite Memories from the 2017 Martial Arts SuperShow
The Martial Arts SuperShow is a three-day whirlwind of speakers, martial arts celebrities, crowded vendor booths and of course training sessions in various martial arts. Here are some of our highlights from this year's event.
The Box Business Plan: Part 4
Just as fitness coaches measure 10 elements of fitness, gym owners should track the following seven areas of excellence.
Increase Members with Zen Planner’s Prospect Funnel
The most successful fitness businesses, regardless of their specialty, have one thing in common when it comes to converting those prospects into members: a prospect follow process that is set in stone and followed all the way through for every person that shows interest.
The Box Business Plan: Part 3
A couple weeks ago I began writing a series providing tips on building a comprehensive business plan for your affiliate gym. Today we’ll continue this series by discussing the importance of writing out your policies and procedures.
The Box Business Plan: Part 2
Last week, I kicked off my series on how to write a strong business plan for your box. I covered the importance of developing a mission and vision and why you need to consider your high-level goals. Today we’ll continue this series by developing your unique service.
Zen Planner Wants to Send You to The 2017 CrossFit® Games
Members of the Zen Planner team will be there, will you? If you missed out on buying tickets, there’s still a chance for you to go as we’ve giving away two-all access passes to one lucky Zen Planner customer!
Streamline Your Gym Operations by Understanding Essential Business Costs
Reading your processing statement can be like trying to understand a foreign language. Most business owners accept it as a necessary evil for collecting payments, but it is important to know what you’re paying for.
The Box Business Plan: Part 1
This four-part blog series is a step-by-step guide to writing a business plan. In it, I’ll give you the equations you’ll need to be successful. Every gym is different, but the best have things in common.
Seven Tips to Help You Host a Successful Workshop at Your Yoga Studio
A workshop can be very good for business. Not only will your current students (and teachers) learn something, you might find yourself with several new students by the end of the day!
4 Things Every Yoga Studio Website Must Have
A yoga studio website is no longer a competitive advantage, it’s a necessity. With so many people turning to Google to find businesses in their neighborhood, if you don’t have a yoga studio website, you simply won’t be discovered.
New and Exciting Enhancements for Zen Planner’s Staff and Member Apps
At Zen Planner, we are dedicated to making our customer’s lives easier, as well as helping them to become successful. That’s why over the past month, our Product and Development teams have been busy building out several new features that we know you and your members will love!
4 Reasons to Limit Class Sizes at Your Fitness Studio
As the fitness studio owner, of course you want your classes to be popular, and of course you want more members who love them. But when classes get too big, the quality of the member experience starts to decline.
Personas and Your Yoga Studio Marketing Strategy
Proper targeting is the key to a successful yoga studio marketing strategy. If you’re running ads without proper targeting, your chances of driving qualified leads to your website are very low.
Must Have Sections for Your Gym’s Staff Handbook
Handbooks are invaluable for keeping your team informed of your policies and can help you out of an HR jam. So no matter how tedious they are to create, you must do the work to write one. Here’s some advice on the main sections your handbook should contain.
Five Common Gym Management Software Mistakes
The other day, someone asked me, “What should I avoid doing? What are the most common mistakes you see people make when using software?”
Get More Gym Members: How Our Team Found Their Gyms
As a gym owner you probably have 100 different [...]
Why You Must Have a Modern Fitness Business Website
72% of consumers who perform a local internet search visit a store within five miles and 50% of mobile searchers visit a store within one day of their search. If you only have a Facebook page, there a good chance these searchers may never find your business.
Zen Planner’s New Lead Capture Widget for Fitness Websites
How many prospective members visit your website on a weekly basis? What about your Facebook page? Do you currently have a system in place to capture their information for follow up? If you are unsure of the answers to these questions or could use some help, allow us to bridge the gap for you...
5 Things to Consider Before Outsourcing Your Gym Website
There’s no denying that a clean, modern, optimized website makes your gym look attractive to potential members. If you’ve decided that your current website doesn’t make the cut, you have a host of decisions to make before you can get a new site up and running.
CrossFit Palm Beach’s story of starting their business with Zen Planner
We were lucky enough to start with Zen Planner from the day we opened, so thankfully we didn’t have to experience running a gym without them. With that said, we have had several obstacles arise throughout our four-plus years of business that Zen Planner has been critical in helping us solve.
Best Fitness Website Tips from a Copywriter
Your website will be the first experience many prospective members have with your fitness business. It must make a good impression, as this can be a make or break for them coming in to check out a class.
Zen Planner Releases Positive Balance, Time Clock, Real-Time Check-In and More
We are proud to introduce several new features that will have a lasting impact on your business and assist both your members and staff members to focus on their goals rather than logistics.
