FITNESS INDUSTRY BLOG
FITNESS INDUSTRY BLOG
Measure What Matters in Your Fitness Business
Small businesses need to be laser-focused on metrics because often there are small differences between being a self-sustaining entity and running into problems.
How to Attract New Members with Facebook Offers
Facebook offers are discounts or promotions you promote through your Facebook business page. When promoted, offers are a great way to get new visitors into your fitness business.
Don’t Procrastinate, Automate!
Having software with email automation features helps fitness business owners save significant time each week. Discover how automated emails can save you time.
How to Choose Gym Member Management Software
Choosing a member management software can often feel overwhelming. There are so many options and it’s a pretty big decision because you’ve invested so much of yourself in your business and your community. Be sure to use these three guidelines to help make your decision.
Five Easy Steps to Create and Execute the Roadmap for Your Fitness Business
Every successful fitness business has a plan for the future. You can too by following these five easy steps to create a roadmap for your fitness business.
Zen Planner and Infusionsoft? 4 Things You Should Consider
Deciding if Infusionsoft is the right fit for your fitness business? Here's what you need to take into consideration.
How to Apply User Experience Best Practices to Your Fitness Business
While UX is primarily focused on interactions with digital products, you can still use some of the principles and methods to improve your customers' experience and, in turn, make your business more profitable.
Train Your Staff to Retain Your Staff
Finding, hiring and retaining great staff members is costly and time consuming – and one of the most important components of running a successful business.
Top Time Traps for Fitness Business Owners
As your business grows and you get busier, daily tasks can quickly become huge time traps. Discover the top three time traps fitness business owners face everyday.
5 Reasons Why Your Fitness Business Needs Automated Billing
Automated and recurring billing services will benefit both you and your members, as it will lead to increased revenue and boosted loyalty. Discover the top five reasons why your business should have automated billing.
Making Zen Planner and Infusionsoft Even More Powerful – Together
We're excited to announce that Zen Planner's partnering with Infusionsoft to increase the effectiveness of both platforms. Learn all about the integration!
Five Ways to Optimize Your Facebook Ads
Facebook ads are a great way to get your fitness business's name in front of a relevant audience in your area. Get our top tips on how to optimize your ads!
What EMV Means for Fitness Business Owners
Do you know what EMV is? If you're a fitness business owner that accepts credit card payments, you need to. Find out what EMV technology is and discover how it will impact your business.
Fitness Business Owners – Claim Your Local Listings
If you own a local business, like a gym, studio or school, it's crucial that you claim local listings for your business to help it show up in the search engines.
Five Reasons Why You Should Try the Staff App Today
Are you currently using our Staff App? If not, what are you waiting for? Get the top five reasons you should start using it at your fitness business today!
How to Create Ad Campaigns in Facebook
Facebook is one of the best ways to reach potential members in your gym's neighborhood. Get step by step tips on how to create Facebook ad campaigns!
Why Fitness Business Owners Need a Vacation
Taking a trip can be tough as a business owner, but it's important for your health. Get tips on how to set your business up for success while you're out.
Why Fitness Business Owners Should Create and Post Videos
The value of one minute of video is 1.8 million words. Understand the importance of online videos and get tips on how to create them for your fitness business!
10 Ways You Can Make an Introductory Martial Arts Lesson Great
When I was at the Martial Arts SuperShow a few weeks ago, I sat in on a number of terrific sessions. One of those, “Ten Things That Make an Introductory Lesson Great,” by Myles Baker was particularly helpful. Myles is the Vice President of the Martial Arts Management Group & Premier Martial Arts. Here are the tips that he shared.
Four Reasons You Should Blog on Your Gym Website
I know what you’re thinking. “I’m not a strong writer.” “I don’t think I have anything to say.” “Why would anyone care what I have to say?” Before you start to think of a bunch of reasons you shouldn’t blog, here are four reasons you need to start typing out your next blog.
There’s a Better Way to Follow Up – Email Marketing Tips
Zen Planner's VP of Marketing knows a thing or two about email marketing. Read her advice on how you can improve your communication with Prospects and Customers through targeted automated emails.
Is Fear Holding You Back?
Zen Planner's CEO, Jeff Gardner, discusses fear in the workplace and how to conquer it in order to grow your business. Learn more about his fitness business success
Start Getting Paid on Time Each Month
Did you know that Zen Planner can help you get paid on-time every month? See how our easy-to-implement automations can help you collect payments on time.
Getting Your Money’s Worth: Conversion Tracking for Facebook Ads
See how to track the success of your Facebook ads & discover if they're bringing a return on investment to your fitness business with conversion tracking!
Improve Your Digital Fitness Marketing Plan with Landing Pages
Landing pages are a great way to convert visitors into prospects on your site. Discover the best practices for developing landing pages that convert!
