Using Events to Build Community and Diversify Revenue

As a busy fitness business owner, you may not think planning and hosting events at your gym is worth the effort. While we have to agree the preparation does take some time, the community building and revenue generating benefits make the effort involved in events extremely worthwhile.

Why You Should Make Athlete Retention a Priority

Athlete retention has always been a top concern for affiliate owners. The problem is that retention is a slippery issue. It takes time to manage, and with all the competing demands you’re juggling, it’s easy to let retention programs slip through the cracks. We’ve got a solution to this problem, and it comes down to using your greatest asset to help manage retention- your coaches.

By Kelli Sweeting | April 8, 2019