Running a Successful Yoga Studio Retail Sales Program
Things are going well, so it only makes sense to consider selling retail products at your studio too. To help you make your decision we’re going to cover the pros and cons of retail sales.
I’m Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I’m dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.
Things are going well, so it only makes sense to consider selling retail products at your studio too. To help you make your decision we’re going to cover the pros and cons of retail sales.
It’s one thing to teach students, but it’s another to teach teachers. Even if you’re not ready for that, it doesn’t mean a YTT at your studio is off the table.
Owning a business isn’t easy. You are managing a class schedule, developing your staff, maintaining the facility, paying bills, thinking about growth and you also have a personal life (hopefully) outside of the studio.
While the level of detail will vary, if your studio has a blog then it’s worth your time to create a documented blogging strategy. Blogging can be as simple or as complex as you choose to make it. With that, there are some common components most blogging strategies should consider.
While drop-in visits and class passes give students flexibility, they give studio owners a reason to worry. You can never be sure how many drop-ins and class passes you’ll sell each month, and that means you can’t accurately forecast future revenue. Even if you’re a well-established studio, this uncertainty eventually becomes a problem. The solution is to move your students to recurring monthly memberships.