How You Can Utilize Metrics for More Effective Student Acquisition
Some of your leads are more valuable than others. You know it, but are you using this information to make your marketing decisions?

I’m Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I’m dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.
Some of your leads are more valuable than others. You know it, but are you using this information to make your marketing decisions?
Automating the lead management process at your gym, school or studio simply makes good business sense. It ensures your leads are contacted and nurtured, so none of them fall through the cracks. It also drastically cuts down on the time it takes for a lead to become a member or student.
Local events help you take your marketing to the next level. They give you exposure to a large group of people and allow you to connect on a personal level. To help get you started with event marketing, here’s our step-by-step action plan.
The ability to attract new athletes is critical to your box’s success. You might offer the best programming, coaching and equipment in your city, but if you’re not properly marketing your box, you simply won’t have athletes to train.
wanted to show martial arts school owners and teachers, with a hands-on project, how they could radically change how they went about promoting and managing their schools through community engagement.