Building a Sense of Community in Your Gym

We all agree that one of the very best ways to retain your current membership base and attract new prospects is to create a sense of community. If I know you, if you ask about me, if I feel included, and if you foster a sense of connection with others in your community, I will be more active and will stay.

By Kelli Sweeting | August 18, 2014

Create New Revenue for Your Fitness Business with Corporate Wellness Programs

Location, location, location. Every expert that you talk to about attracting prospective members to your gym, martial arts studio, or box will tell you the most important thing to think about is your location. This is particularly important if you are trying to capture working professionals who want to workout before or after work or during their lunch hour.

By Kelli Sweeting | August 12, 2014