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Kelli Sweeting - Crossfit Coach
Kelli Sweeting

I’m Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I’m dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.

www.zenplanner.com

How to Sell Gym Memberships: Stop Pitching, Start Listening

If you want your fitness business to thrive, you will have to sell. Discover how to avoid pitching and instead start listening to increase your sales!

By Kelli Sweeting | April 14, 2023

  • Three people spending time together at the gym

5 Key Elements of a Successful Gym Referral Program

You have engaging programming, outstanding coaching and a great community. Now is the time to let your members do your marketing for you by introducing an awesome referral program. Read more.

By Kelli Sweeting | March 30, 2023

  • What Is a P&L? Intro to Gym Profit and Loss Statements

What Is a P&L? Intro to Gym Profit and Loss Statements

You and your people are the reason your members walk through your door each day instead of that big box gym down the street. But what keeps that door open? Money.

By Kelli Sweeting | March 27, 2023

  • 2 men using stationary bikes at the gym

Retain Gym Members This New Year With Optum

Tired of seeing half your new gym members disappear by summer? Try attracting a new type of gym member with the Optum Fitness Network, a Zen Planner partner.

By Kelli Sweeting | December 29, 2022

  • Woman in red pants doing a bicycle crunch

Does Your Gym Need a Side Hustle? (How Revenue Streams Add Up)

Need extra revenue for your boutique gym? Hop on the side hustle bandwagon with these creative revenue ideas for boutique gym owners.

By Kelli Sweeting | December 21, 2022

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Solutions

CrossFit Affiliate Gym

Boutique Gym

MMA Gym

Martial Arts School

Yoga Studio

Personal Training Gym

Product

Case Studies

Video Testimonials

Full Feature List

Live Demo

Support

Contact Us

Customer Success

Help Center

Referral Program

Affiliate Program Login

Become an Affiliate

Comparison

Mindbody

Gymdesk

Kicksite

PushPress

Wodify

Spark Membership

WellnessLiving

Glofox

Virtuagym

Xplor Recreation

Company

About

Blog

Careers

Partners

News

Terms of Use

Mobile App Terms of Use

Privacy Policy

GDPR Policy

Cookie Policy

Sitemap

Contact

Daxko Zen Planner
600 University Park Pl #500,
Homewood, AL 35209

Call us at 303-927-0484 or toll-free at
866-541-3570.

CONNECT WITH US!

© 2025 Copyright All Rights Reserved 2024

© 2025 Copyright All Rights Reserved 2024

Kelli Sweeting - Crossfit Coach
Kelli Sweeting

I’m Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I’m dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.

www.zenplanner.com
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