About Kelli Sweeting

I'm Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I'm dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.

How Zen Planner Brings Simplicity to Reporting

Helping small businesses reach their goals is Zen Planner’s main mission. Therefore, it’s vital that member management software be designed with the tools necessary to make this happen. However, far too often business owners are not aware of how to use these tools or they are simply too complicated.

By Kelli Sweeting | September 11, 2017

Martial Arts Marketing Promotions for Back to School Season

As a martial arts school, you’re ideally positioned to take advantage of this time of year–especially if you use the right marketing opportunities to reach out to elementary school students. Here are four ways to appeal to the back to school crowd and catch their parents’ attention as well. 

By Kelli Sweeting | September 6, 2017

4 Lead Nurturing Tips for Yoga Studio Owners

As a yoga studio, you may gather contact information from potential students at local events, through your website or when they come in for a free first class, but do you have a system in place to nurture them towards becoming a permanent student?

By Kelli Sweeting | September 1, 2017

Confessions and Advice from a First-Time CrossFitter

I’ll admit: I had zero interest in CrossFit®. I had the opposite of interest – I actively refused to try it. I didn’t know why anyone would choose to do burpees, and the Olympic lifting intimidated me. Erika’s assurance that “people like us” belonged to this box made me think: it’s worth a shot.

By Kelli Sweeting | August 30, 2017