About Kelli Sweeting

I'm Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I'm dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.

Building Your Gym’s Brand

Good branding is not accidental, it’s intentional. Whether you’ve got a new business or if you’ve been in business for years you can always do something to improve your branding. Read on for some helpful insights and tips.

By Kelli Sweeting | February 13, 2019

Four Prospecting Tools You Need to Grow Your Box

These days it seems like everyone is pitching the perfect solution to help you grow your affiliate gym. While there will always be new strategies and tactics to try out, the most efficient member acquisition strategies start with the prospecting tools in your box management solution.

By Kelli Sweeting | February 6, 2019