All-in-one fitnessDENVER, CO November 12, 2015 – Zen Planner, an all-in-one software solution for fitness business owners, introduced today its latest major enhancement with an integration with Infusionsoft, the leading sales and marketing software for small business owners that helps them get organized, grow sales and save time. The integration is part of a series of improvements Zen Planner is making to its fitness business management software.

Zen Planner’s Infusionsoft integration allows users of both solutions to sync Zen Planner profile updates with Infusionsoft automatically in real time. This enables gym members to receive more impactful messages at the right time, increasing conversions and improving member engagement.

“The integration between Zen Planner and Infusionsoft lets me take advantage of the full functionality of both solutions,” said Cody Bishop, owner of 181 Fitness. “It saves me a ton of time and lets me better focus my marketing efforts on the right folks. I especially appreciate the way Zen Planner worked with me throughout the development process of the integration to ensure that they delivered something that was extremely compelling for fitness business owners.”

Zen Planner’s integration with Infusionsoft lets fitness business owners run meaningful marketing campaigns by creating, applying and removing customer tags in Infusionsoft for maximum accuracy and effectiveness. With access to customer participation information, fitness businesses can also build campaigns that nurture each customer throughout their fitness journey. The integration also saves time on fitness business management by eliminating duplicate profiles and keeping information within one system.

“As a customer of both Infusionsoft and Zen Planner, I’m incredibly excited about the integration of the two solutions. I can now easily run meaningful marketing campaigns and get the insight I need to see what’s working and change anything that needs to be updated,” said Adam Thurtell, founder and CEO at LA BeachFit. “In addition, the integration saves me at least five to ten hours each week as I no longer need to go into two different systems to the information I need.”

The Infusionsoft integration now comes standard in Zen Planner’s fitness business software, providing flexible features to help fitness business owners grow their business and save time on administrative tasks.

About Zen Planner

Zen Planner’s all-in-one software solution gives fitness business owners everything they need to turn their passion into a successful business. With integrated payment processing, scheduling, membership management, skills tracking, email automation and website templates business owners have what they require to thrive in the fitness community they’ve worked so hard to build. Customer support, available seven days a week, separates Zen Planner from the competition by delivering a user-friendly platform for business operations. Zen Planner is backed by a team of like-minded fitness fanatics, which is why one out of every two customers refers Zen Planner to a friend – making the company’s satisfaction rating 99%. For more information, visit www.zenplanner.com.

About Infusionsoft

Infusionsoft is leading the modern small business success movement. Unlike other software providers, Infusionsoft is solely focused on small business and provides one powerful sales and marketing solution. Combining CRM, marketing automation, e-commerce and payments solutions, with a vibrant marketplace of apps, integrations and partners, Infusionsoft helps small businesses scale their sales and marketing and accelerate growth. The privately held, eight-time Inc. 500/5000 company is based in Chandler, Arizona and is funded by Goldman Sachs, Bain Capital Ventures, Mohr Davidow Ventures and Signal Peak Ventures. For more information, visit www.infusionsoft.com, or the Infusionsoft blog.