Automations Will Improve Your Customer Service
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By setting up an automation in your membership management software to trigger when a student reaches “x amount of days since their last attendance,” you have the opportunity to personally connect with your student at a critical time. Maybe they need support or encouragement, or maybe it’s a swift dose of motivation. Either way, you could diminish your member churn and win a life-long fan in the process.
To send out an email to a student if they have not attended class in x amount of days, setup a People automation with the following criteria:
- Status is: Student
- Send this automation: X days after Last Attendance
- Skip
- Create a New Template
- Name, Categorize, and click Save Changes which will then bring up the template in which you can setup your email that the student receives.
Also, in Zen Planner, you can set up a task to remind an instructor to send out a personal email after a new student has completed their first class. Special points of connection like that wow your members and win you many referrals. You can set this task reminder by setting up a people automation.
To send an email to a student after their first attendance at the studio/box, you’ll want to setup a ‘People’ automation. To do this, click on your Setup button in your database and then click on ‘Automations’. Add a People automation with the following parameters:
- Status is Student
- Send this automation: 0 days After First Attendance
- Skip
- Create New Template
- Save Changes to proceed to document template where you can create the email
In the document template, you can click on different {tags} so information referencing the student that triggered the automation is populated, which gives the email a more personal touch. After you click Save Changes in the document template, you’re automation is good to go!
Want to learn more about the time-saving automations Zen Planner’s software offers fitness business owners? Schedule your free demo with a Business Consultant today!