How to Plan a Grand Opening for Your Fitness Business
The grand opening of your fitness business is an important event to help you make a good first impression in your community. See how to make it successful!
Why Local Search Should Be Included in Your Fitness Marketing Strategy This Year
I recently arrived home surprised to discover that a phone book had been dropped off on my front porch. “They still make these things?” I asked myself as I proceeded to walk the outdated bundle of paper straight to my recycling bin. While I still search for local business information on nearly a daily basis, a phone book is certainly not the place I go to do so.
Key Considerations for Social Media
To create a successful social media marketing plan, a strong strategy is key. See what you need to take into consideration before creating a social program.
Three Ways You Can Use Email Marketing to Grow Your Fitness Business
If you’ve ever purchased anything online, you likely have also received a follow up email that offers you additional items that you might be interested in. I have two school-aged children who seem to grow out of clothes as soon as we rip the tags off. As a result, I’m a frequent flier on sites like Hanna Anderson and OshKosh for kids.
How to Grow Your Gym with Effective Marketing Part Two—Utilizing Client Referrals and Creating a Dynamic Web Presence
In our first post on growing your gym through effective marketing techniques, we introduced the three legs concept and its importance in the fitness industry. We discussed how to avoid the commodity marketplace trap and how to grow a name for yourself through community involvement. In this post, we’ll move on to the second and third legs: client referrals and creating a dynamic web presence. Read more.
