Motivate Your Gym Members Using The Ice Bucket Challenge

Everywhere we turn today we see a challenge. From the ever played out ALS Ice Bucket Challenge to the super successful Lurong Paleo Challenge, there seems to be something in our collective psyche that motivates us to take action when faced with a challenge.

By Kelli Sweeting | September 3, 2014

Youth Combine: Fighting Childhood Obesity

Matthew Howland was in his third year as a middle school teacher when he started a free after-school program he called Youth Combine. This program was a class-based fitness outlet for students in his school and was born out of concern for the countless number of kids he saw who couldn’t run a lap around the soccer field without becoming winded.

By Kelli Sweeting | August 27, 2014