Gym owner Archives | Page 51 of 55

5 Things You Should Be Doing to Keep Your Members at Your Gym or Studio

We all have heard time and time again that it’s easier to keep an existing customer, client, or gym member than it is to go and get a new one. But did you know it’s also much less expensive? Read here for tips to manage member retention with ease.

By Kelli Sweeting | September 23, 2014

Millennials are Changing the Heart of the Fitness Business (and Every Other Business too)

As a sometimes cranky Gen X’er, I can be quick to judge the Millennials for being different. To be fair, I literally met hundreds of them searching for their dream job when I was the hiring manager for Zen Planner. But after being able to spend the last year and a half working closely with Millennials, I’ve come to realize that they are responsible for many of the things that make Zen Planner great. Read more.

By Kelli Sweeting |

How To Solve The Problem of Funding Your Fitness Business

So you have a great business idea. Maybe it’s a business you would like to buy, or better yet, you have a great business that you are looking to expand. You may need to purchase equipment, you may need more space, or you may need to hire employees. Regardless, you need cash to turn your vision into reality. So, what do you do?

By Kelli Sweeting | September 17, 2014

Motivate Your Gym Members Using The Ice Bucket Challenge

Everywhere we turn today we see a challenge. From the ever played out ALS Ice Bucket Challenge to the super successful Lurong Paleo Challenge, there seems to be something in our collective psyche that motivates us to take action when faced with a challenge.

By Kelli Sweeting | September 3, 2014

Why You Should Care About Introverts

I’m an introvert and I’m continually surprised when I’m thrust into an extrovert-centric world. Owners of fitness businesses can learn a lot by understanding people like me and adjusting their programs to better fit us.

By Kelli Sweeting | September 2, 2014