Using Local Events to Grow Your Gym

Local events help you take your marketing to the next level. They give you exposure to a large group of people and allow you to connect on a personal level. To help get you started with event marketing, here’s our step-by-step action plan.

By Kelli Sweeting | July 6, 2016

Using Empathy to Improve Customer Service: Part 1

There are times when feedback is hard to hear, and it can leave us wondering how to respond in a helpful way. In those critical interactions, being able to understand the other person’s needs can help us strengthen and even renew a relationship.

By Kelli Sweeting | June 22, 2016