Why Fitness Business Software is Like the World Cup

The World Cup has to be one of the greatest world celebrations, largely because soccer is a great metaphor for life in general. There are highs, there are lows and then there’s the unexpected. For example, say you’re thinking canceling a particular class because attendance has been low. You’re questioning why you decided to open your gym or box and thinking “why bother?” as you head out to coach the class. But, when you arrive, you find your most loyal gym member has brought a few friends and everyone is super excited about doing that day’s WOD. From low to high in all of 10 seconds!