Chosen Martial Arts Academy, located in Palmyra, PA, is a traditional martial arts school, owned and run by life-long martial artist, Lester Hicks. For the past 10 years, Les and his team have been sharing their love of martial arts with their community through a curriculum built around the central core of self-defense.
Les believes that confidence, self-discipline, strength and personal growth blossom best when an individual is able to live a life without fear. So he works hard to provide his students with the training they need to feel safe and be the best they can be.
Before finding Zen Planner, Les tried a downloadable software designed for martial arts schools. Unfortunately, it was disappointment. “Our first software didn’t work for us. There were so many problems with it,” Les said. “It was clunky and uncomfortable to use. It didn’t let us embed our class calendar in our website or send out monthly invoices in a batch. Plus, it wasn’t cloud based, so each time a new version came out I had to spend more money to get it.”
Les was also frustrated by the system’s lack of automations. Each time he wanted to share a message with his students or get back in touch with a prospect, he had to do it manually. He felt like he was always stuck sending and replying to individual emails, which was a huge waste of time. The manual process also meant that, inevitably, prospects fell through the cracks and business was lost.
Another problem with using their old system was that it didn’t handle test registrations, so the process had to be done on paper. “With our old system, we had test request slips mixed in with other papers, all waiting for me to process. When you’re stuck doing all this manually, it’s hard to make sure your students are signing up to test.”
Les knew there had to be better software to help him run his school, so he researched available options. When a friend and fellow school owner tried (and was disappointed with) another martial arts specific software, Les decided to look into Zen Planner. “I did the free trial with Zen Planner, and that was all I needed to know this is the perfect solution for running a school,” Les explained.