Since 2003, Capital MMA and Elite Fitness has provided mixed martial arts and fitness programs to anyone interested in achieving their fitness goals in a fun and safe environment. With four locations surrounding the Washington, D.C. area, Capital MMA provides a wide variety of fitness programs but focuses primarily on CrossFit™, Jujitsu and Muay Thai. Capital MMA members range from elite athletes to moms and children. The studio also provides supplemental classes of takedown, boxing and yoga. With the current success and growing popularity of mixed martial arts in the U.S., owner Jeremy Lafreniere has planned to open a fifth location slated for mid 2014.
With multiple locations to manage, Capital MMA needed an MMA software system that could be utilized by their staff and members from any location at an affordable price. The first software system they tried was a payment solution provider, but they found that their fees were too high. Nearly ten percent of Capital MMA’s revenue was paying for the payment processing services and their services didn’t include the all-in-one software solution that they needed. They then tried another software that was designed for martial arts business. Although the fees were lower than those of the payment processors, it could not provide the needed functionality from multiple locations. “The amount of money we were paying for the payment processor was way too high and contained features I didn’t need. The other software was lower in price, but didn’t provide the functionality that I needed,” said Lafreniere. Once again, Capital MMA started their search, but this time it was a side-by-side comparison of the two leading fitness software providers, MindBody™ and Zen Planner.