5 tips to increase reviews for your martial arts school

Growing your martial arts school isn’t just about great classes—it’s also about building a strong online reputation. The more positive reviews you have, the more trust you create with prospective students and parents. In this guide, we’ll share five practical tips to increase reviews for martial arts school so you can attract more members and strengthen your community presence.
Understand why reviews matter for your martial arts school
When a prospective student searches for a martial arts school, your online reviews are often the first impression they get. Positive reviews build trust, highlight your teaching style, and set you apart from the competition.
High ratings not only help attract more students but can also improve your search engine visibility. A steady stream of recent, authentic feedback signals to Google—and to potential students—that your school is active, trusted, and community-focused.
Ask for reviews at the right moment
One of the most effective tips to increase reviews for martial arts school is to request feedback when your students are feeling the most engaged.
This could be:
- Right after a belt promotion ceremony
- At the end of a high-energy class
- After a parent shares how much their child’s confidence has improved
Timing matters because happy students (or parents) are more likely to write enthusiastic reviews. Whether you ask in person, via text, or through email, be specific about where they should post—Google, Facebook, Yelp, or your website.
Make the review process simple and quick
The easier it is to leave a review, the more likely your students will do it. Provide direct links to your review pages in:
- Follow-up emails after class
- Your monthly newsletter
- QR codes on flyers or posters in your studio
Avoid long, complicated instructions. A quick link that opens directly to your review form saves time and makes the process hassle-free.
Respond to every review to show appreciation
Replying to all reviews—positive or negative—shows that you value feedback and are committed to your students’ experience.
For positive reviews, thank the reviewer and mention something specific about their experience. For negative reviews, keep your response professional, acknowledge their concern, and invite them to discuss it privately.
This public interaction demonstrates transparency and builds trust with prospective students reading your reviews.
Create incentives without breaking platform rules
While you should avoid offering direct rewards for reviews on platforms like Google (which violates their terms), you can still encourage feedback through creative, community-driven approaches.
For example:
- Host a “Student Appreciation Week” where everyone is encouraged to share their experience online
- Offer a special class or seminar as a thank-you to your engaged community
- Recognize students who leave thoughtful feedback in your school newsletter
These approaches foster a culture of sharing without creating compliance issues.
Final takeaway:
Consistently asking for and responding to reviews can transform your online reputation. With these tips to increase reviews for martial arts school, you’ll build credibility, attract more students, and showcase the unique value of your programs.
Ready to grow your martial arts school with tools that simplify member engagement and reputation management? Book a Demo with Zen Planner today and see how our all-in-one software can help you attract, retain, and delight your students.
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