I’m Coach Kelli, a devoted CrossFit gym owner with 15 years of experience managing my facility, along with owning yoga studios and wellness centers. Beyond the fitness world, I have a passion for cooking, cherish moments with my children and family, and find joy in spending time outside. Having experienced the highs and lows, I’m dedicated to leveraging my expertise to help you grow and succeed on your fitness journey.
In this guest post Craig Patterson from the MadLab Group details a strategy that he uses to help grow affiliates across the globe. Read on for some tips on sales strategy and how to become a better ambassador in your fitness community.
In our latest benchmark report we surveyed hundreds of affiliate gyms across the country to find out what separates the highest performing boxes from those that are struggling. After analyzing the data, we found a few key insights that could help any affiliate improve their business.
With all of the expenses gyms already incur, investing in continued education for your coaches may seem like a luxury rather than a business necessity. It’s easy to focus your attention on expenses like marketing, purchasing equipment, hosting events, offering more classes and other factors that clearly contribute to the bottom line of your gym.
CrossFit Krypton has found success using Zen Planner’s software to manage their affiliate gym. Check out this video that shows how they’ve used Zen Planner to grow their box and engage their community.
Running an Affiliate Gym can be difficult. In our latest Affiliate Gym Benchmark Report, we’ve uncovered a few of the things that the most successful boxes do in order to differentiate themselves from the pack. Check out our top three takeaways!