Hiring an intern to help with marketing just might be the most important idea in this blog. That’s because most of the ideas in this blog aren’t new, but they only work if you actually implement them. The problem is that even though school owners know they need to do these things, few of them have the time. And you’re no different. You’re busy, and we get that. So why not bring on an intern to help you implement these ideas?
You probably have high school or college age students at your dojo. If you do, then it’s likely you have a student who’s interested in business or marketing and willing to trade work for classes. If not, then contact a department head in the Recreation Services, Physical Health and Wellness or Business department of your local college and ask them to help you recruit a student. Something a simple as a flyer in the on campus rec center or an announcement in a student newsletter should bring you talented interns willing to do a work trade.
Recruiting more students is something all school owners think about, whether it’s to increase revenue or simply replace your members lost through normal attrition. Fortunately, there are some pretty easy things you can do to bring in new faces. By incorporating these common sense principles and strategic programs, your martial arts school will be able to enjoy a steady stream of excited new students.
Looking for additional ways to get more students? Get your copy of our free Insider’s Guide to Student Recruitment.