Khyra MacMillan is a mission-driven marketing leader dedicated to empowering nonprofit organizations through innovative demand generation strategies. As Lead of Nonprofit Demand Marketing at Daxko, she has successfully spearheaded omni-channel campaigns that have generated $24 million in pipeline and increased core product annual recurring revenue by $2.1 million.
With a strong background in digital marketing and a passion for community engagement, Khyra specializes in leveraging data-driven insights to enhance member acquisition and retention for health and wellness organizations. Her expertise in SEO, Google Ad Grants, and AI-driven personalization has been instrumental in helping nonprofits maximize their outreach and impact.
Khyra holds a Bachelor of Business Administration in Marketing from Florida Atlantic University, graduating cum laude.