Aaron Havens
Chief Marketing Officer (CMO) – Daxko
With 19 years of dedicated experience in health and fitness technology, Aaron is passionate about helping health and fitness professionals solve their business challenges through innovative software solutions. As Senior Product Manager for Motionsoft and CSI Software at Daxko, he leads product strategy and development for solutions that empower fitness businesses to thrive in an increasingly competitive marketplace. His journey in the health and fitness technology sector began at CSI Software, and throughout his tenure at Daxko, he has contributed to multiple product lines including Motionsoft, CSI Software, Playerspace, Groupexpro, Club Automation, and Partnerships. He holds a bachelor’s degree in computer science from Northeastern State University and is a Pragmatic Certified Product Manager through Pragmatic Institute, ensuring he brings both technical expertise and proven product management methodologies to every project. Based in Houston, Texas, he is committed to giving back to his community through volunteer work with Scouting America and is dedicated to bridging the gap between complex technology capabilities and practical business solutions that drive real results for health and fitness organizations of all sizes.