Marketing

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Search Engine Marketing Must-Have Tactics Part 2: PPC and Blogging

Today we’re going to cover how to create a well-rounded SEM program by adding pay-per-click advertising and blogging strategies into the mix.

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Search Engine Marketing Must-Have Tactics Part 1: SEO and Local Listings

There are multiple tactics your SEM efforts should include to be successful, but we’ll cover big four– the must-have initiatives that’ll really boost your ROI, over the new two blog posts.

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Search Engine Marketing: The Key to Getting More Traffic to Your Website

As much as we’d like our website and online marketing to be a set-it-and-forget-it type of thing, getting the most from your online presence will take some ongoing maintenance.

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3 Tips to Help You Develop a Successful Gym Referral Program

You’ve developed strong relationships with your members and have helped them achieve fitness goals they may have never thought possible. Why not utilize these happy influencers to spread the word about your business?

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Is Groupon Right for Your Yoga Studio?

We commonly hear yoga studio owners asking whether or not they should run a Groupon promotion to help bring in a fresh batch of students. There isn’t a simple yes or no answer, as it truly depends on the specific needs of your studio.

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Should You Sell Retail at Your Gym? Sell Yes!

Selling gym retail is easier than you might think. Here’s why, and how, to get started.

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Increase Gym Membership Sales Utilizing the Funnel

What’s the perfect number of touches to make a sale? Unfortunately, there’s not one magic number. Certain research suggests at least six touches, but is eight or 10 better?

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4 Things Every Yoga Studio Website Must Have

A yoga studio website is no longer a competitive advantage, it’s a necessity. With so many people turning to Google to find businesses in their neighborhood, if you don’t have a yoga studio website, you simply won’t be discovered.

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Personas and Your Yoga Studio Marketing Strategy

Proper targeting is the key to a successful yoga studio marketing strategy. If you’re running ads without proper targeting, your chances of driving qualified leads to your website are very low.

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